LG’S CUTTING-EDGE MAGNIT SERIES PRESENTS 

IMMERSIVE EXPERIENCES AT INFOCOMM 2023

Company Exhibits Flagship MAGNIT Series, 

Breathtaking Transparent OLED Technologies and LG CreateBoard Display Solutions 

KUALA LUMPUR, 16 JUNE 2023 — LG Electronics (LG) is demonstrating its impressive range of digital display solutions at InfoComm 2023, the professional audiovisual tradeshow taking place in Orlando, Florida, USA, from 14 - 16 June 2023. LG’s 10,400 square foot booth features a vast array of innovative digital displays, exhibited across a dozen distinct product zones showing use cases and applications for a wide range of industries and environments. Improving efficiency, productivity and the customer experience, the company’s latest offerings present creative and practical solutions for today’s world. 

Headlining the company’s InfoComm showcase, the sophisticated MAGNIT displays for commercial and residential use are a sight to behold. The LG MAGNIT lineup – which includes newly introduced models with a remote powerful supply option – offers a comprehensive range of pixel pitches (from 0.68 to 1.56 millimeters) and the flexibility to meet different needs. Designed with user safety and the installation environment in mind, LG MAGNIT displays have passed several tests regarding the surface spread of flame, colour consistency over a wide viewing angle and electromagnetic compatibility.1

The Digital Art Zone of the booth centers around the massive 272-inch LG MAGNIT 8K Micro LED display, an attraction that demands visitors’ attention. Screening a variety of 8K footage capturing the beauty of the natural world, LG’s show-stopping display is a stellar means of delivering content and messaging, and is suitable for use in public spaces, and in corporate and hotel lobbies. On the rear side of the zone’s Media Art wall, the new LG LED All-in-One 163-inch display dazzles with art content made all the more mesmerizing by the screen’s scale and superb colour reproduction. 

Visitors will also be treated to another spectacular sight, as the LG MAGNIT 8K Micro LED display synchronises with a Transparent OLED Signage media wall (comprising 26 55-inch displays) to create an incredibly immersive media art experience. The unique installation shows off the versatility and the potential creative applications presented by LG’s cutting-edge technologies.

In the Virtual Production Zone, LG is demonstrating advanced display solutions (including LG MAGNIT and LG UltraFine™ Display OLED Pro) for broadcasters, production studios and digital content creators, with displays that allow for live-action footage to be shot against a realistic virtual backdrop. Attendees can learn how virtual production studios work and how they are being used in film and TV, and by in-house corporate communications channels, for diverse media creation. 

Gracing the Corporate Zone is a 163-inch LG MAGNIT with remote power supply option. Integrators will see for themselves how the minute pixel pitch and detailed colours of LG’s Micro LED-based display provide excellent clarity and image fidelity. The zone also plays host to the company’s 21:9 LED All-in-one display optimised for widescreen video conferencing platforms, as well as a variety of other display solutions. 

Moving into the Education Zone, visitors are presented with the LG CreateBoard (TR3DK series), which paves the way to interactive and collaborative classroom experiences with its UHD (3,840 x 2,160) resolution, 40-point multi-touch screen.2 LG’s latest digital learning solutions come with LG CreateBoard Lab for content creating and writing, and LG CreateBoard Share for wireless content and screen sharing. 

In the Retail Zone, the spotlight is on a custom-designed digital sculpture comprising eight of LG’s versatile 55-inch Transparent OLED Signage solutions. Along with the sculpture, which resembles a giant prism, is a 30-inch Transparent OLED Signage model that serves as the stunning centerpiece of a luxury shoe display. This zone also includes a double-sided window-facing LED display. The installation of LG’s 87-inch high-brightness window-facing LED display with a 65- or 75-inch UHD display solution in rear configuration provides space efficiency and a generous amount of screen real estate for communicating with customers. 

The Food and Beverage Zone features a variety of digital displays, including a 37-inch Stretch display ideal for advertising on food pick-up shelves, and ultra-bright 22-and 55-inch weatherproof models optimized for drive-through applications. Complementing the displays are software solutions such as SuperSign AD and SuperSign QSR. SuperSign AD enables the distribution of targeted advertising content based on select data and can generate reports that support effective advertising management. SuperSign QSR, LG’s specialised order management solution for quick service restaurants, facilitates order taking, order transmission to kitchen displays, and can even manage waiting lists.

At the Software Solutions Zone, visitors can explore LG’s diverse range of innovative cloud platform solutions: the SuperSign Cloud and Pro:Centric Cloud content management solutions and the LG ConnectedCare remote management system. Demonstrations held in the zone show how these cutting-edge software offerings can help businesses conveniently manage their LG digital displays.

The company’s technologies designed with users and environmental considerations in mind – and related industry certifications – can be seen in the Better Life for All Zone. Visitors can learn about LG CreateBoard’s flicker-free and low blue light certifications, and see how the LG Kiosk enhances accessibility through the inclusion of a tactile keypad. A company that understands the importance of sustainability, LG is showcasing a range of technologies that prioritize the reduction of plastic usage and power consumption.

“To fully convey the strength, variety and innovation of our latest digital display solutions, we decided to create our biggest InfoComm showcase yet,” said Paik Ki-mun, senior vice president and head of the Information Display business unit of LG Electronics Business Solutions Company. “We are offering visitors a first-hand look at how our digital display solutions are already being deployed in real-world environments, from boardrooms, retail stores and restaurants to educational institutes, virtual media production studios and more. We will continue to deliver innovative display solutions to help make a Better Life for All.”

Visitors to InfoComm 2023 can explore LG’s booth (#1642) at the Orange County Convention Center. To learn more about LG’s digital display solutions at InfoComm 2023, visit: https://b2bmkt.lge.com/us-infocomm2023 

Huawei, IUCN and Global Partners Highlight Latest Technology for Nature Protection

 3rd Tech4Nature Summit held on 50th anniversary of World Environment Day

Innovative technologies used for tracking and monitoring biodiversity and nature conservation projects

[Shenzhen, June 9, 2023] On the 50th anniversary of World Environment Day, Huawei and IUCN highlighted smart solutions for supporting effective and fair management and governance of protected and conserved areas, and the growing importance of technology in tracking threatened species and protecting their natural habitats. 

Huawei and IUCN outlined a vision for protected and conserved areas, to leverage digital technology to help achieve global biodiversity goals. At the summit, the Smart Protected Areas White Paper was launched, jointly developed by Huawei, IUCN China and the Chinese Academy of Forestry, to share the blueprint for building smart protected areas, based on experience from China’s protected areas.

The key to wildlife protection is understanding distribution, behaviours, seasonal trends of species, and how human activities may impact their patterns. This requires extensive data, which can be challenging to attain given remote and hard-to-access areas, often exacerbated by extreme weather. Early data collection and research efforts relied on scientists going into the field to install camera traps to capture images. These cameras needed to be maintained, their batteries replaced, and their memory cards replaced and analysed; time - and labour-intensive processes that frequently resulted in data and images that were several months old.

Implementing next-generation digital technologies, such as cloud computing, IoT, mobile Internet, big data, and AI enables real-time data acquisition and interaction. This is key to improving smart sensing, analysis and management of species protection and area-based conservation efforts, making them more effective and thereby better at conserving nature. 

Since 2019, Huawei has worked alongside over 30 global partners, including IUCN, to apply digital technologies to achieve effective conservation and restoration outcomes in 46 protected and conserved areas worldwide, from tropical rainforests in China's Hainan - home to the world’s rarest gibbon, to wetland oasis in Italy, and coral reefs off the east coast of Mauritius. 

"We have gained a lot in the past three years of cooperation, during which time Huawei has worked with us to demonstrate how to use new technologies responsibly to protect nature. IUCN looks forward to longer-term collaboration with Huawei as a tech leader to help achieve global goals such as the target to conserve at least 30% of the Earth's land and water by 2030," said Dr Grethel Aguilar, Deputy Director General for IUCN.

Dr Grethel Aguilar, Deputy Director General for IUCN, delivered a welcome speech at the summit

The primary aim of the Smart Protected Areas White Paper is to realize the effective conservation of protected areas and the sustainable management of natural resources. Based on this target, the white paper identifies seven major scenarios, including ecological protection and restoration, resource management, and scientific research amongst others. 

In these identified scenarios, four key capabilities need to be implemented, which includes comprehensive, multi-dimensional ecological sensing, integrated multi-network communications that can adapt to complex terrain, intelligent analysis that can process massive amounts of data from multiple sources, and the capability to apply analytical results to the operations and management of protected areas. This blueprint proposes a comprehensive solution architecture for smart protected areas based on the latest developments in digital technology.

"Biodiversity loss and climate change are two interrelated global environmental crises that require coordinated responses. While protecting nature, science and technology can also help thousands of industries with green development and better cope with climate change,” said Tao Jingwen, Huawei’s Director of the Board and Chairman of Corporate Sustainable Development (CSD) Committee. 

Tao Jingwen, Director of the Board, Chairman of CSD Committee, Huawei

Peng Song, Senior Vice President and President of Huawei's ICT Strategy & Marketing Department, said, "The Earth is our only home. Digital technologies can help protect nature reserves more effectively and promote the sustainable management of natural resources. Our original intention is to sum up the practice of science and technology in helping protect nature and to work with partners to promote the intelligent construction of more nature reserves."

Peng Song, Senior Vice President and President of Huawei's ICT Strategy & Marketing Department

For example, the Yellow River Delta is a paradise for birds. It spans two of the world's nine flyways for migratory birds and has become known as an "international airport for birds", including 24% of China's key protected bird species. In 2022, Huawei's TECH4ALL digital inclusion project team piloted a smart biodiversity monitoring project in the protected area, using big data, IoT, remote sensing, radar, and drones to build a space-air-ground integrated monitoring network. “Birds migrate across borders, bringing different countries and regions together and creating a shared community where humans coexist with nature. Thanks to digital technology, conservationists can monitor birds 24/7, without disturbing their habitats. This is the best way to respect and protect species”, said Shan Kai, scientific researcher at the Yellow River Delta National Nature Reserve.

Yawning herons (Captured by Bird Monitoring Platform of Yellow River Delta National Nature Reserve in Shandong Province)

According to the WEF's New Nature Economy Report, more than half of the world's GDP, about US$44 trillion, relies on nature and the services it provides. However, climate change and biodiversity loss are threatening the survival and sustainable development of humanity. A new nature economy could generate up to $10.1 trillion in annual business value and create 395 million jobs by 2030

To explore the future potential of smart nature conservation, the summit brought together TECH4ALL partners, including the Yucatan state government of Mexico, the Mexican innovation agency C Minds, IUCN China, WWF Italy, Rainforest Connection, and Shandong Yellow River Delta National Nature Reserve. 

CHINA-ASEAN EXCHANGE WEEK & FORUM IRONS OUT ROAD TO BETTER COOPERATION IN HIGHER EDUCATION

[CYBERJAYA, 11 MAY 2023]: The inaugural China-ASEAN Higher Education Cooperation and Exchange Week as well as the Digital Talent Training and Industry-University-Research Cooperation Innovation Forum held today brought together industry and academia to strengthen higher education cooperation and exchanges between China and ASEAN countries along the route of the Belt and Road Initiative.

The event, which was officiated by Human Resources Minister YB V. Sivakumar, was held at the Huawei Malaysia Global Training Centre (MGTC). It also included the participation of the Chairman of UNESCO's Asia-Pacific Programme Prof. Dato’ Dr. Nor Azazi Zakaria, leading global scientist Prof. Dr. Wong Tin Wui, Vice Chancellor of the Huawei ASEAN Academy Mr Oliver Liu, representatives from Huashan International, as well as representatives from major universities in China and Malaysia. Human Resources Minister YB V. Sivakumar delivered the opening address at the forum.

China-ASEAN Exchange Week & Forum Irons Out Road to Better Cooperation in Higher Education 

The event also witnessed the unveiling of the official guest professor list for the Belt and Road Cross-Cultural Industry-University-Research Center (BRICC). The center will bring together experts and scholars from multiple countries and research institutions to strengthen cooperation and collaborative innovation with businesses in various fields.

The forum centered around changes and innovation in higher education in the digital age, which included presentations by Huawei Technologies Malaysia Sdn Bhd (Huawei Malaysia) Chief Technology Officer Mr Khoo Nee Teck, President of Guilin University of Electronic Technology in China Professor Xu Huarui, and Vice President of Universiti Teknologi MARA (UiTM) Professor Dr. Mohamad Hariri Abdullah.

Huawei ASEAN Academy Vice Chancellor Mr Oliver Liu lauded the industry-academia collaboration, stressing that building and strengthening this “cooperation bridge” would be key to correcting mismatches in talent cultivation and industry needs.

“Academia-industry collaborations will help spark innovation, build a robust ecosystem and push our limits towards achieving excellence. This will accelerate research and development, lead to cutting-edge technologies and most importantly, enable win-win situations that allow us to lead in this technology age and space,” said Mr Liu.  

A major theme of the forum at the event focused on digital talent training and industry-university-research cooperation innovation with two sub-forums focusing on international industry-university-research cooperation" and international talent innovation and cooperation training. Representatives from Malaysian universities such as Universiti Putra Malaysia, Universiti Kebangsaan Malaysia, Universiti Teknologi PETRONAS, UiTM and Universiti Tun Hussein Onn Malaysia, as well as representatives from Chinese universities such as Anhui Medical University, Inner Mongolia University of Technology, Nanjing Forestry University, and Jiangsu Open University participated in the forum to share their thoughts, achievements, goals of their respective areas of expertise as well as their aspirations moving forward.

The participants also expressed their hopes of learning from other industry and education elites, updating education concepts, innovating talent training, as well as to deepening industry-university research cooperation and towards jointly cultivating international talents for the future.

The China-ASEAN Higher Education Cooperation and Exchange Week was organised by Asia China Education and Culture Association (ACEC), Huawei Malaysia, the China-ASEAN Information Harbor Electronic Information Talent Training and Technology Innovation Alliance, as well as the Asia Center for Leadership and Civilisation and jointly hosted by Universiti Tun Hussein Onn Malaysia, the China Industry Overseas Development Association, Anhui Medical University, Guilin University of Electronic Technology, Jiangsu Open University, and Nanjing Forestry University.

HUAWEI'S MOST ANTICIPATED P60 PRO SETS TO LAUNCH ON 11 MAY 

Malaysians will be getting the latest in smartphone advancements through the HUAWEI P60 Pro’s launch, and that’s not all!

The wait is finally over! HUAWEI Malaysia today announced its official launch date for the highly anticipated photography flagship, P60 Pro on 11 May 2023, which means that Malaysians can now enjoy top-notch elegant designs and innovative photography technologies adopted by the upcoming HUAWEI P60 Pro.

On top of the official announcement of P60 Pro on 11 May, HUAWEI will also be unveiling a line-up of breakthrough innovations, such as the ultra-thin and lightweight foldable phone, Mate X3, along with the latest audio and wearable products including HUAWEI WATCH Ultimate, HUAWEI WATCH Buds and HUAWEI FreeBuds 5. 

Don’t miss the launch of the HUAWEI P60 Pro and other exciting HUAWEI Products on 11 May 2023. Stay tuned to HUAWEI’s Official Facebook or click here to join in the launch!

Not only that, Huawei recently introduced its exclusive RM1 pre-order campaign specifically for HUAWEI P60 Pro, where customers are only required to place RM1 deposit and answer simple questions on HUAWEI Official Website to stand a chance to win mystery gifts including the HUAWEI P60 Pro, HUAWEI Watch Fit, HUAWEI WIFI AX3 Dual-Core, and more from a total prize pool worth up to RM12,429. Daily winner will be randomly selected and announced on HUAWEI Official Website today onwards until 11 May 2023.

Register your interest now to be one of the first to experience the
Legendary HUAWEI P60 Pro and the foldable flagship phone, Mate X3

HUAWEI P60 Pro, which debuted to rave reviews in China ushering in a new era of mobile photography, design, and functionality is coming to Malaysia! 

In celebration of the launch, Huawei is now offering fellow Malaysians an exclusive hands-on experience on the latest photography flagship, HUAWEI P60 Pro and the super lightweight foldable smartphone, HUAWEI Mate X3. What are you waiting for? Be one of the first to experience the latest flagship devices at 50 selected HUAWEI Experience Stores nationwide by registering your interest on      HUAWEI Official Website.  Exciting gifts will be given upon registration! *T&C Applies 

If that’s not reason enough to get you to join us at the Exclusive First Look of HUAWEI P60 Pro, here are a few more reasons to consider:

World’s First Low Light Telephoto Camera

The HUAWEI P60 Pro is equipped with the World’s first multiple-lens-group for the ultimate low light telephoto camera. With an overall redesign of the optical system, the camera setup allows the device to provide the best light-intake - resulting in more detailed, clearer, stable anti-shake pictures. 

Ultra-Lighting Main Camera with Adjustable Aperture

Huawei's unique RYYB colour array can also achieve a substantial increase in the amount of light entering the entire optical system while maintaining the slim design of the phone. The super large adjustable aperture combined with XD Fusion Pro can also bring super high dynamic range in scenes with high light ratio such as sunrise and sunset.

Mother of Pearl Design

HUAWEI P60 Pro offers a new interpretation of modern aesthetics while continuing the spiritual humility of nature. Inspired by Rococo design, P60 Pro introduces the industry's first Mother-of-pearl design, incorporating natural mineral bead powder into the phone to achieve a lustre yet unique natural texture finishing. 

All New XMAGE UX

The all new XMAGE UX features several new user-friendly layouts making it more convenient but for a superior experience. The new camera functions include a Quick Menu, Zoom Ring and a One-Handed Shooting option which is able to produce a perfect picture and video quality. 

4815 mAh Battery Capacity with 88W wired Super-Fast Charge Turbo 

Moreover, HUAWEI P60 Pro has further enhanced the battery life experience with the latest 4815mAh silicon-carbon negative electrode battery, which has a higher energy density under the same volume. The device supports 88W wired Super-Fast Charge Turbo, where it can be charged to half level in just 10 minutes when its Turbo mode is on – achieving a perfect balance of standby battery life, fast charging speed and overall phone thickness.

Stay tuned to Huawei Official Website, Huawei Official Facebook Page or Huawei Official Instagram Page for more information or latest updates on HUAWEI P60 Pro.